How do you pivot from being a dine-in establishment to offering takeaway and delivery? The government in the UK has relaxed rules that allow pubs and restaurants to operate as hot food takeaways, opening a vital revenue stream for many businesses at this time of crisis. Whilst in Ireland the rules are less clear, if you have the appropriate clearance to do so then how can you make the most of the opportunity?
In these challenging times, our goal is to share news of what others are doing to help and inform the wider industry. Here’s some inspiration from our colleagues in the UK which we hope may also support businesses across Ireland.
1. Make a noise online
Let the local community know what you’ve got to offer.
2. Use your offline channels too
Flyers will reach those who are less digital savvy.
3. Set up online ordering
Phone orders can tie up staff members – there are online ordering providers who can help.
4. Consider store selection
If you have multiple sites, consider which would be best to keep open as a hub for delivery.
5. Simplify your menu
Drive operational and supply chain efficiencies.
6. Reinforce hygiene standards
Offer contactless delivery and instil even stronger hygiene practices as a starting point.
7. Rearrange your kitchen
Deliveroo recommends 6 distinct areas: storage, hand-off area, packing, dispatch, indoor rider waiting, outdoor rider waiting overflow.
8. Make it feel permanent
Win customer confidence with transformation which feels long-term.
Taken from the #UnitedWeStand campaign in the UK, an editorial initiative supported by experts and key figures from the industry. The campaign will educate and support the sector on advice, insights and breaking news to help navigate the Coronavirus crisis. Click here to check out the full article on BigHospitality, with detailed advice from leading experts.